Film Funding Blog

“Everyone on the Web has an ulterior motive for having movies on their site,” said Tom Adams, president of Adams Media Research Inc., which focuses on the entertainment industry. “Producers have got to be cautious about believing there’s going to be a lot of unit sales in the early years, because it’s going to be years before you can get anywhere near the potential number of customers you reach through DVD or theatrical distribution.”

Los Angeles Times, September 19, 2006 http://tinyurl.com/js27n

Unfortunately, the various internet download services available to independent filmmakers are not generating meaningful revenues. Most industry analysts predict that income approaching the level of DVD is at least 3 years out.

Media download titan, Apple iTunes, has recently started a new movie initiative. Although they have sold over $1,000,000 in film downloads, this distribution channnel is not open to indie filmmakers. In line with their policy for music, iTunes only acquires product from the major studios. (As of now, only Disney has agreed to distribute films via the iTunes platform.)